In the last blog, we showed you how to increase convenience store coffee sales and found people like yourself were hungry for more! So, here are 11 MORE ways for you to maximize your convenience store sales.
Have we lost our java way?With coffee prices on the rise, it’s no wonder that Americans are turning to cheaper brands to satisfy their morning buzz. Luxury taste and gourmet flavor has slipped the the wayside as our survival instincts kick in, and our wallets want nothing more than to grab whatever does the least amount of damage. Value coffee is and has been on the rise for quite some time. With the drought in Brazil hindering crops, chains like McDonalds and Dunkin Donuts, and many convenience stores as well, have been gaining in popularity. Does that mean your team also has to settle for fast food coffee?
Last week, our Java Geniuses presented you with a slew of common coffee misconceptions. How do these myths impact your coffee service? Well, if your years in the customer service industry have taught you anything, it’s that a well-angled news story makes for a relentless riot of inquisitive customers.
It is a responsibility you inherit with business management – explaining any rumors that arise regarding your product. This assures the safety and satisfaction of all your customers.
So, with that being said, here are two more common coffee myths that, we believe, require proper clarification from a professional brewer.
The Darker The Roast, The Stronger The Coffee
If you have a sign by your dark roast coffee that claims “stronger caffeine content,” take it down. It is a common misconception that gourmet coffee roasted to a darker degree is stronger, and therefore contains higher caffeine content. In fact, dark roast coffee contains less caffeine than lighter roasts – the roasting process burns off beans’ original caffeine content.
The link between coffee and high energy is obvious; as caffeine seeps into the wirings of our mind and body, increasing heart rate and stimulating the nervous system, those quintessential, caffeinated bursts of energy are undeniable – and rather exciting! You go from trudging and whining to dancing and laughing. From hazy to laser-focused. From a zombie to a mad scientist. And while there is a much more complicated process going on in your brain, the simple explanation seems to be: coffee makes us happy.
Before you decide which type of office coffee service you want to provide your hard working employees, you should consider the options available to you and which is the better fit.
The majority of people at home and in the office use k-cups for convenience and It’s a plastic container with a small paper filter inside. Ground coffee is packed in the K-Cup and sealed air-tight with a combination plastic and foil lid. When the K-Cup is placed in a Keurig brewer, the brewer punctures both the foil lid and the bottom of the K-Cup and forces hot water under pressure through the K-Cup and into a mug.
The K-Cup is placed in a receptacle on the brewer. K-Cups have an outer ring or rim that stays dry during use, allowing for removal and disposal after use without getting the user’s hands wet or sticky.
Most manually discarded pod machines require you to lift out the wet pod before your next brewing cycle. The pod is not really that wet nor is it too hot to handle. There may be an occasional drip of water from either one of the systems coffee device so be careful when discarding!
There are so many things to consider before hiring a coffee service these days: Are their prices reasonable? Can I trust them? Will they deliver decent service? The competition is fierce, and everyone is trying to get into your wallet. Few are trying to make a home in your heart, earn your trust and deliver the quality of service they promised over the phone.
In the coffee industry, it’s sometimes difficult to judge a “good” service from a “bad” service. After all, most customers just want their beverage bar stocked and their machines running smoothly. But there are a lot of other factors that determine good from bad. For example, is the delivery on time? Did they note your current and future inventory needs? Are they considerate to your staff?
So what are the best snacks to pair with coffee? Let’s be honest – high-quality coffee is pretty perfect all on its own. But the right snack only makes it better.
When you’re getting your next cup, pair it with one of the suggestions below to take your coffee drinking to the next level.
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