quality coffee

Quality Express Coffee / quality coffee

 

diverse coffee drinkers webSo you think you know your audience; the people who frequent your store every morning? Do you notice what your guests put into their cup, what they prefer? What about the ones who leave because you don’t have what they prefer? Do you understand the coffee audience you’re serving, the ones you’re missing out on and the reasons why specific “types” come into your coffee bar?

There’s a lot that goes into the process of studying your customers. And most of the time, we’re too busy switching pots, filling pots, taking orders and punching numbers to recognize the kind of guest our store brings in. It’s not a means of putting your customers in a box; there are all different shades and hues of coffee drinkers. But through the years, we’ve seen enough outstanding factors to classify a certain “type” from another “type.

 

coffee yawn officeHave we lost our java way?

With coffee prices on the rise, it’s no wonder that Americans are turning to cheaper brands to satisfy their morning buzz. Luxury taste and gourmet flavor has slipped the the wayside as our survival instincts kick in, and our wallets want nothing more than to grab whatever does the least amount of damage. Value coffee is and has been on the rise for quite some time. With the drought in Brazil hindering crops, chains like McDonalds and Dunkin Donuts, and many convenience stores as well, have been gaining in popularity. Does that mean your team also has to settle for fast food coffee?

 

office coffee breakCompanies all across the country are starting to offer more incentive packages such as paying for you to take a vacation, free food, work from home hours and even longer maternity and paternity leave time.  While many of those take time to cut through the red tape, there is still one simple way to really make an impact now for your employees; an office coffee station.

why coffee is life

If we were stranded on a desert island, we know we’d survive as long as we had coffee. Sure, a tent and some water filtration would be helpful, but coffee is a must.

And we know we’re not alone. With exception of chocolate and wine, there’s nothing that inspires our creative juices and makes it worth getting out of bed like hot, delicious coffee.

Whether we’re sipping a fresh cup in the office to get our brains working or enjoying it with a slice of cheesecake as the day winds down, coffee is an integral part of our day.

 

happy coffeeThe link between coffee and high energy is obvious; as caffeine seeps into the wirings of our mind and body, increasing heart rate and stimulating the nervous system, those quintessential, caffeinated bursts of energy are undeniable – and rather exciting! You go from trudging and whining to dancing and laughing. From hazy to laser-focused. From a zombie to a mad scientist. And while there is a much more complicated process going on in your brain, the simple explanation seems to be: coffee makes us happy.

 

Before you decide which type of office coffee service you want to provide your hard working employees, you should consider the options available to you and which is the better fit.

K Cups Coffee

K-Cups Coffee

The majority of people at home and in the office use k-cups for convenience and It’s a plastic container with a small paper filter inside. Ground coffee is packed in the K-Cup and sealed air-tight with a combination plastic and foil lid. When the K-Cup is placed in a Keurig brewer, the brewer punctures both the foil lid and the bottom of the K-Cup and forces hot water under pressure through the K-Cup and into a mug.

The K-Cup is placed in a receptacle on the brewer. K-Cups have an outer ring or rim that stays dry during use, allowing for removal and disposal after use without getting the user’s hands wet or sticky.

Most manually discarded pod machines require you to lift out the wet pod before your next brewing cycle. The pod is not really that wet nor is it too hot to handle. There may be an occasional drip of water from either one of the systems coffee device so be careful when discarding!