There are so many things to consider before hiring a coffee service these days: Are their prices reasonable? Can I trust them? Will they deliver decent service? The competition is fierce, and everyone is trying to get into your wallet. Few are trying to make a home in your heart, earn your trust and deliver the quality of service they promised over the phone.
In the coffee industry, it’s sometimes difficult to judge a “good” service from a “bad” service. After all, most customers just want their beverage bar stocked and their machines running smoothly. But there are a lot of other factors that determine good from bad. For example, is the delivery on time? Did they note your current and future inventory needs? Are they considerate to your staff?
Nobody likes to hear that one of your favorites beverages of all time is going through some growing pains. But… fear not; the Java Geniuses are here to seperate fact from fiction.
As more information emerges on the status of coffee crops from major harvesting countries such as Vietnam, Indonesia, Columbia, Mexico, and many others in Central and South America, the more we know about the future of coffee prices for 2014. News media outlets have been following the increasingly popular topic of “Coffee Prices on the Rise”, and report that in 2014 to date coffee has been the top commodity in terms of amplified price. Totaling an increase of 95% this year, the price of coffee “C” market futures is among the highest in 2014.
According to recent reports from these countries, crop yields are on the decline due a couple of reasons:
Mother Nature
Drought – In Brazil (the world’s largest coffee producer) harvest was reduced from 44 million bags to 40-43 million bags due to the worst drought they have seen in decades. The cost of the most popular variety of bean – the Arabica bean – has risen dramatically by 20%, the highest it has been in several years.